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FANS STAR IN YEAH
YEAH YEAHS "CHEATED HEARTS"
VIDEO WITH HELP FROM
FINAL CUT EDITOR STEPHEN BERGER
Los Angeles, CA -
(July 28, 2006) - Yeah Yeah Yeahs
fans make an appearance in the
band's latest music video, "Cheated
Hearts," courtesy of singer Karen O
and Final Cut Editor Stephen Berger.
In the video, the
band reaches out to their fans by
incorporating homemade videos in
which the fans perform and lip sync
along to the song. The entire music
video contains clips of fans,
dressed up as either their version
of Karen O, guitarist Nick Zinner or
drummer Brian Chase. This is
interspersed with footage from the
Yeah Yeah Yeahs own video entry.
Some try to be quite
literal in their performance by
having all the right gear on a
makeshift stage while others are
more abstract/concept oriented. The
effort plays right into the band's
quirky image and makes for a unique,
smile-inducing video.
The band issued a
call for submissions via their
website and through the Internet and
pulled in 100 submissions from all
over the world. In the end, the
video incorporated 25 different
fan-generated entries.
"The concept was
Karen's idea," explains Berger. "She
had a vision for what she hoped the
video could be and how she hoped
we'd be able to utilize the footage.
There was no guarantee this would
work, as her idea(s) existed before
the footage did, but I think we
pulled it off. It has a lot of
heart."
Berger had to work
with 30 hours of material, which -
with many fans having done multiple
takes - included 370 different
performances of the song. After four
days of pulling selects alone and
one day of working together on
trying to figure out the structure
Berger and Karen O were able to
create the final cut during a
six-hour session, which the editor
says is indicative of their working
relationship.
"I love working with
Karen," concludes Berger. "It's been
my most satisfying creative
relationship. She has a very strong
creative vision and a huge heart.
She knows what she wants to achieve
and has a knack for stretching the
possibilities. I'm never quite sure
how things come together so
smoothly, but we always seem to wind
up with something people respond
well to."
The video marks a
successful ongoing collaboration
between Final Cut Editor Stephen
Berger and Karen O having worked on
six projects together. Berger has
also edited three other Yeah Yeah
Yeahs projects for Directors Lance
Bangs, Spike Jonze and Patrick
Daughters.
Job ID: 124052
Password:
yeahyeah
"Cheated Hearts" is
also currently airing on MTV and
Yahoo! Music.
Artist/Title: Yeah
Yeah Yeahs "Cheated Hearts"
Record Label: Interscope Records
Director: Karen O
Additional footage provided by fans
Executive Producer:
Randy Sosin
Editorial Company: Final Cut/Los
Angeles
Editor: Stephen Berger
Assistant Editor: Peter O'Donovan
Executive Producer: Saima Awan
Producer: Kiayan Reuter
Postproduction Company: The
Syndicate
Colorist: Marshall Plante
VFX Supervisor/Flame Artist: Les
Umberger
Producers: Kim Evans, Liza Kerlin
Final Cut is a
cutting-edge creative editorial
company, which services clients in
the commercial, television, feature
film and music video arenas.
Originally founded in London by Rick
Russell in 1995, the shop quickly
gained notice and expanded to a New
York location in 2000. In April of
2005, Final Cut opened an office in
Los Angeles to facilitate more of a
bi-coastal workflow. The brilliant
editors are known for their
creativity, technical expertise and
collaborative process, and are
available for jobs in both locations
depending on the specific needs of
the project. For more info on Final
Cut, please visit
www.finalcut-edit.com.
